People skip ads. Nobody skips a game.
mApp builds playable ads for your business — short, custom mini-games that promote your product using high engagement.Ideal for restaurants, dealerships, retail, gyms, clinics, law offices and universities.
WHY PLAYABLE ADS
Ads interrupt.
Games get invited in.
Every business in your market is fighting for the same few seconds of the same scroll. A playable ad doesn't fight for attention: people choose to give it.
Here's the difference.
Attention
A regular ad
Interrupts what you were doing, and gets skipped the second it can be.A Playable Ad
Nobody taps "play" by accident. Everyone who finishes chose to spend time with your brand.Proof
A regular ad
You count impressions, then hope some of them walked in.A Playable Ad
Every win ends on a unique code, so you can trace a play all the way to the register.Standing Out
A regular ad
Same format, same feed, same sale as everyone else in town.A Playable Ad
Standard practice for game studios, almost unheard of for local business. You'd be first.HOW IT WORKS
From first call to the register, in four steps.
A playable ad is a 15-to-30 second mini-game that runs inside the apps and games people already use. They tap, they play, they win something real: a coupon, an special offer, a booking.
We brainstorm
Your offer, your customers, your brand. We come back with two or three game ideas worth thirty seconds of someone's day.You: bring ideas and goals
We build the game
Art, copy, sound and the reward screen in your brand colors, around your product. You play the draft before anyone else does.You: play it, approve it
We take it live
Social, in-game, your website, a QR code at the counter; aimed at your city/target area not the whole country.You: pick a budget, go live
You see what it did
Plays, finishes, codes claimed, coupons redeemed, ROI. The numbers that matter, not just impressions.You: get new customers
Where it DISPLAYS
Built once. Live everywhere that matters.
We publish your game to the networks your customers already play games: targeted to your city or region.
One build, every placement.
Selected Work
Games We've Made
A few playable samples made for businesses like yours. Click one to play it yourself no download, no signup.
Let go on the line.
Perfect
Pour
Three drinks. Hold to pour, let go on the line. Pour well and the pastry's on us.
to blast it clean.
Spotless
Three filthy rides. Drag to blast them clean. Finish all three to claim your reward.
FAQ
Can't find your answer here? Ask it on the call, we answer everything before you spend a dollar.
Meet the maker
I'm Joab. I've spent my career between game design and marketing.
I've been marketing and communicating for businesses since 2011.
In 2018 I founded Outerslant Media and built Tezotopia, a Web3 game that ranked high on the charts for several years. I'm a graphic artist, copy writer, animator, and game designer, which turns out to be most of what a playable ad needs.
Now, I'm combining my passion for game development and marketing to launch mApp.io, full-service playable ads built to bring in new customers.
Let's find the game inside your business.
Thirty minutes. We'll bring two or three ideas for a playable built around your offer ABSOLUTELY free, whether or not you hire us.Bring your own ideas and we'll make them come alive!